With MY ASICS we have enabled ASICS to provide their customers worldwide with a unique online running service. ASICS customers can set up individual running plans backed by extensive research from ASICS’ Institute of Sports Science (ISS) in Japan.
The site provides runners with training plans to help them achieve their running goals, and gives them the ability to track and review their performance. Runners can also share notable moments in their running with their friends on Facebook. We also developed the API for the MY ASICS iPhone app, so that runners can view their plan, and track their runs on the go.
The site is available in 9 languages and in constant development, with new features and polish regularly added to the site.
Customised Training Plans
With MY ASICS, runners can make a plan to suit their goals and fitness level with very little effort.
While the ISS running science behind the scenes is fairly complex, we made sure that the service is very easy to use.
We developed the API for the MY ASICS iPhone app, so runners can plan their training and track their running automatically with GPS.
MY ASICS is available in 9 different languages, but we don’t let that slow down development. The MY ASICS platform is split into English and non-English systems, to allow for development to continue without needing delays for translation and localisation.
MY ASICS has tight integration with Google Analytics and Mixpanel, to allow the staff at ASICS to gain insight into how runners are using the service.